In this day and age, just about everyone has a cell phone and there are so many models on the market that “brand loyalty” has become an issue.
Some people change their mobile phone every few months, slavishly taking up every new development – phones get thinner, smaller, more colorful, more powerful and more desirable in a certain way – while others stick with their current phone until it no longer works.
Your own approach can be informative. Many people have the same mobile phone now that they did in 2005.
When offered an upgrade, their answer is “Why? This one does everything I need – I just want to make calls and receive them, and send the occasional text?”.
The offer of web-enabled phones or other features does little to persuade them.
Other people, as mentioned, will buy the newest phone the second it hits the market, often trading in their existing model to get the newer phone for a reduced price.
Some do this because the new features are genuinely beneficial to them – for some people, increased internet capability is something that will help them in their job – while others just want to have the best phone in their circle of friends.
As long as you have the ability to fund every new phone you buy, there is nothing wrong with keeping your model up to date.
However, there is certainly something to be said for keeping the old model until it can no longer be used – if you’ve got to this point without being able to make and upload YouTube videos, then you can probably go a little longer without it.
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